Young-Hyun Shin

Chief Creative Officer, OVER THE HAND. INC (South Korea)

Shin Young-Hyun currently serves as the Chief Creative Officer at OVER THE HAND, spearheading the development of V-tubers and the expansion of the virtual entertainment industry through the V-tuber platform MASCOZ. While working at Cheil Worldwide, South Korea’s largest advertising agency, Shin orchestrated the planning of approximately 800 advertisements and numerous marketing campaigns. His work encompassed interactive advertisements and outdoor media campaigns, earning him gold, silver, and bronze awards at the Cannes Lions International Festival of Creativity in 2012. Presently, Shin is preparing to extend various content through virtual IP within South Korea’s entertainment industry.