The BL fan-conomy

Boys’ Love (BL) is driving a vibrant fan economy, taking on-screen impact into on-ground events and merchandising to deliver more, bigger and better to audiences. This discussion looks at how fan engagement and passion have transformed BL from a niche genre into a major economic force, and how creators and producers are tapping into this dedicated and enthusiastic base.

Faye Tse, Director, DreamReunion International Company Limited
Nutdanai “Best” Wongsathitsathaporn, Thai influencer, host & CEO/Founder, B Studio Production